Qissa – Brand Applications
Bringing Qissa’s wedding planning identity to life across print and branded touchpoints.
Project Overview
Qissa already had a static brand identity. My role was to extend that identity into motion and across physical and digital touchpoints — designing printables, event collaterals, and a memorable motion logo that energised the brand.
My Role
- Designed printables: posters, flyers, banners.
- Created the motion logo animation for digital intros and social.
- Extended the visual system across applications and templates.
Tools Used
After Effects, Adobe Illustrator, Adobe Photoshop
Process & Execution
Motion Logo Animation
Transformed the static logo into a fluid animation — adding timing, flow, and transitions to highlight Qissa’s elegant, celebratory character.
Printables & Event Collaterals
Designed posters, flyers, banners, and supporting materials. Ensured typography, color palette, and layout stayed true to the core identity while adapting across formats.
Brand Consistency
Created templates and a quick usage guide so the team could reuse layouts while maintaining visual harmony across motion, print, and web.
Outcome
- Translated Qissa’s identity into motion and print successfully.
- Animated logo became central to Qissa’s digital presence and event intros.
- Templates and consistent application strengthened recognition across formats.
Reflection
This project showed how motion can amplify a static brand — creating a memorable, repeatable intro and a flexible system for print and digital touchpoints.